Have
you ever wanted to increase sales by leveraging a mobile app? Then this article
has a bunch of ideas to offer you.
Starbucks,
Taco Bell, Domino's and all these yielded the finest fruit from mobile apps
they developed. Ever wondered how they did it? In fact, they don’t just use it
to receive orders, distribute coupons, announce new products, and facilitate
rewards programs. They let their effort work on analyzing consumer behavior as
well. Altogether, they got stupendous results, in the form of skyrocketed sales
and satisfied customers.
Taco
Bell’s customers would place an order of a big amount within a minute, which is
300% lesser than the actual time they take on the company’s website. This kind
of tangible benefits are easy to get when the app is well designed and well
functionalized, according to a report from ARC (Application Resource Center),
which recognizes the apps of top 55 restaurant chains.
Apps
offer the best-of-breed benefits for restaurant chains. Eventually, there is a
great demand for mobile apps development company India, USA and UK who are well-known for
developing best-of-breed apps.
Let’s
see how exactly restaurant apps make restaurants a profitable business.
1.
Skyrockets sales
When
it comes to increasing sales, mobile app is the best tool for food outlets. Starbucks
mobile app accounted for 21 percent of the total orders placed in the US in the
first quarter of 2016. On the other hand, mobile app contributes to more than
50% of Dominos sales that are done through different digital channels. Taco
Bell has an amazing story: The company had 20% more orders on mobiles than its
outlets. Jimmy John's, Five Guys, Pizza Hut, and Moe's Southwest Grill had
nearly the same amazing stories.
2.
Engage customers
Mobile
apps are good enough at both engaging customers and deeply impacting a
restaurant's bottom line. Unlike websites, mobile apps can have customers’
attention throughout the day being a beautiful icon on phone screen. The next benefit
I am going to tell is really amazing. Mobile app offers the convenience of adding
dining preferences to Favorite Menu Items. This really rocks when you push
notification about splendid offers on their favorite food. Remember just a 5% rise
in customer retention could rise profits by 75%.
3.
Restaurant reservation
Restaurant
reservation is really a supreme benefit your app can offer. Customers really
want it when the traffic is so hectic. Here you can push one more amazing thing
as well. You can offer 100 points to his or her account for each reservation
made. When it reaches 1000 points, let him/her redeem it for a certain amount
of food.
4.
Social sharing
Yummy
food is what rises their love towards you. When the food is yummy, their finger
will move towards sharing it on social channels like Facebook and Twitter.
Eventually you will rope in more lovely customers and lovely orders.
Conclusion:
Food
ordering apps have already made the profit bigger for Starbucks and Subway. Now
it is the time small restaurant chains can take big drive towards achieving big
revenue through mobile app. But what makes the things big in your app journey
is the mobile application development company with who you collaborate with.
Need help to develop a food-ordering mobile
app?
Let
FuGenX help you. FuGenX is a Deloitte award-winning yet top Mobile apps development companies Bangalore and Delhi,
offering world-class mobile app development services for the world’s leading
restaurant chains.
Reach FuGenX at www.fugenx.com
