Sunday 29 January 2017

6 Best Ways to Get High Media Attention to Your Business in Online World

Choosing the right media can bring a huge boost to your business. Getting media attention online increases your business customers and sales, when you have done in systematically, it reduces your spending. Today smartphone users are heavily engaged with online media.

There are many social media apps available that are developed by top mobile apps development companies Mumbai, Noida, Gurgaon, Delhi ncr and Bangalore, India. Mobile apps help you reach more customers because smartphone users are increasing day by day, and users prefer mobile application to buy services and products.



Below are 6 best ways to get more media attention for your business in online world:

1.     Create outstanding and newsworthy content

The first thing is that the topic you choose to create content should be newsworthy if you want to get the attention of the customers. What is the current trend going in your business sector? What makes people think about your business? What is that all about your business and how that could change your business?

Think yourself all these question, how you can plan and reach the audience. First, start with free media like social media and blogs by creating outstanding content and after you go for paid media. You should impress both customers and journalists.

2.     Have a Good Understanding of Media around You

The best place to having an attention for your business is at local channel. Some businesses don’t become famous because they are not well marketed in the local channel. Particular journals engages different audiences in the online world. So, do research and find the best media that well fits to your business in the local area. Before creating posts, read others posts, comment and share because it could help to make your post recognized by others easily when posted. Also tweet regularly so your posts can always get recognized. Don’t forget the local audience, when your business takes a big step. And also mobile app is one of the easiest ways to reach local audience for having easy communication if it is developed with the help of best mobile app development company Noida and Gurgaon, India.



3.     Have strategy to create perfect press release

Creating an attractive press release is a fine art in the business, you can do it when you have a standard skill in the content writing. Keep in mind that there are thousands of content written and posted in the media, so you require to capture the attention of customers with standing out content piece.

4.     Reach media people through email

Communicate with media through email, which is the best way because voice mail may take time more time and even media people are busy people to attend the call.

5.     Be the expert source

Posting content on media creates you strong credentials which will make you recognized in your industry. If your release don’t pick up, then don’t worry because sometimes your effort may not get direct reply, but you can create impression.

6.     Don’t give up

It is very difficult job to get media attention because you may get rejected by them many times. When you need to promote, be positive and wait until you reach. The more experience you get, the more you can be successful in your business. It is very crucial in the initial stage of reaching media people.  


Are you planning to reach Media and People through Mobile App?

Then reach FuGenX. We at FuGenX Technologies are a leading mobile apps development company in Gurgaon and Mumbai, India. We are awarded with Deloitte Technology Fast 50 India & Fast 500 Asia-Pacific in 2012, 2013 and 2016. We are recognized as a premiere iPhone and Androidapp development company in Mumbai.

Please reach us at www.fugenx.com


Wednesday 11 January 2017

6 Fruitful Tips to Create Personal Brand Value

Today every business or person needs their own brand value. If it is unique and attractive, it can easily make them recognized. Every big brand which was not known before got branded when they started to brand their product or service through different media.

Branding yourself is equally important as branding your business. On the other hand, those who have a long-term goal to become a celebrity should have their own personal branding strategy today. People want to know the story of successful people, like their struggles, failures and ultimate achievement. Personal branding exactly means telling people about your story with relevance to your achievement.

Top Tips for Personal Banding

     1.     Be visible and Available

As an achiever or aspirant of becoming a successful person, you need to be visible for as much as people in your industry, to do so, you can appear in conferences, which brings not just brand value, but also business opportunity. Make your social media profile rich and make yourself available for public, where they can contact you and get the tips about your business success or about your success roadmap. Make a video about your success or business tips or your highest qualities and even have a live session for your followers, where they can ask questions related to your business or your success factors, which all this together help you create a strong media presence. Today most of the celebrities are developing their own apps with the help of mobile apps development companies Mumbai, Gurgaon and Noida, India to enhance their brand value.



2.     Display more your success sutra, not business promotion

Don’t try to market your business through personal profile. Sharing about your business through it is not a good idea. People always looks for your personal specialties like where you went on weekends, what are your hobbies, where you eat, what you prefer to eat, and what is your interest, etc. This will help you be more real to people and make people attracted to you.

3.     Practice 2 way Communication  

There are so many people making mistakes in this, where they prefer people to recognize them or for personal benefits only, but they fail to be responsive to people’s comments. Practice two way communication, when a person comment on your profile or send any other message, reply to him promptly, which makes him feel good about you. Ultimately this helps you create your personal brand.

4.     Keep a detailed list of contacts

When your personal brand is growing, you should have maintained a detailed list of information about people with whom you are connected, where you have connected, and what possible opportunities you can get from them, and how people can get help from you, all this will help people understand people and make them understand you. It ultimately creates a strong relationship between you and people.

5.     Develop a trusted source of breaking news and relevant information

When you become trustworthy through trusted breaking news and relevant information, then your personal brand will get stronger. Try to be available where media and journalists require expert’s advice or tips. Share news and information on social media and among your contacts that you feel useful. This also helps you and make people check your business.

6.     Give them back

If you are wealthier enough, help the society, by donating to charity or other non-profit organizations. It makes you feel good and give personal satisfaction. You can also highlight the needs that non-profit organizations need, and you can also encourage others to contribute, which makes people think you as a socially responsible person.



Need help to build your brand value through app?

If yes, FuGenX can help you. We at FuGenX are a Deloitte award-winning mobile app developmentcompanies in India. We develop mobile apps on innovative concepts. So you can bring your idea to increase brand value through mobile app. So we can develop you a trend-setting app to enhance your brand value.


Please visit us at www.fugenx.com to know more about us.